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ESB’s E-Car Whiteboard Animation

This whiteboard animation aimed to educate the public on the benefits and advancements of electric vehicles in Ireland.

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Table of Contents

Empowering Future Mobility: ESB’s E-Car Initiative Explained

Discover how ESB is driving the future of electromobility with their electric vehicle initiative through our engaging whiteboard animation. Glue’s project highlights the benefits and statistics of electric vehicles, promoting sustainability and reduced carbon emissions.

2D Animation, Whiteboard Animation, Vector Lines, Voice Over, Motion Blur, Compositing

Technical & Processes Used

  • 2D Animation: Crafting simplistic drawings that mimic real whiteboard illustrations.
  • Vector Lines: Drawing over hand-sketched images in vector software for clean and scalable lines.
  • Voice Over: Recording a professional narration to complement the animation.
  • Motion Blur: Adding directional motion blur to a photographed hand holding a whiteboard marker to simulate drawing.
  • Compositing: Integrating vector lines and hand movements using Adobe After Effects.

2D Whiteboard Animation Style

SectorElectricity, Transportation
ServiceExplainer Videos Creation
SolutionHigh-quality 2D whiteboard animation incorporating vector drawings and smooth hand movements

Main Elements

Whiteboard Animation
Motion Graphics
2D Animation
Vector Lines

Key Objective

Create a simplistic yet engaging whiteboard animation that effectively conveys key statistics



ESB aimed to produce an educational and visually engaging whiteboard animation that explained their E-car initiative. The video needed to be simplistic yet informative, highlighting key statistics and benefits of electric vehicles.



The main challenge was to create a whiteboard animation that appeared as though it was hand-drawn in real-time. Ensuring that the vector lines and hand movements were smooth and natural required precise animation and compositing techniques.


Solution Delivered

Our team at Glue utilised advanced 2D animation and vector line techniques to create an engaging whiteboard animation. By integrating motion blur and smooth hand movements, we ensured that the animation was visually appealing and effectively conveyed the key information.


How We Helped

Glue provided a comprehensive solution that met ESB’s objectives. Through meticulous animation with a professional voice-over narration, we delivered a high-quality whiteboard animation that was well-received by the client and their audience.

Why Choose Us?

If you’re looking to create an impactful explainer video for your company, contact us today. We specialize in delivering high-quality whiteboard animations that effectively communicate your message and engage your target audience.

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Present Your Message As A Whiteboard Animation

For a collaborative partner in creating videos that showcase the impact of your product, get in touch with Glue.