Close this search box.

SaaS Marketing Explainer Video

A hyper-personalised video marketing SaaS platform commissioned us to create a vibrant and informative motion graphics explainer video.

Play Video about Glue-2d-animated-motion-graphics-software-explainer-video-customer-personas-unique-personalised

Table of Contents

Revolutionise Your Video Marketing with Octovid Player

Discover how this SaaS platform is transforming video marketing with the power of hyper-personalisation through our engaging motion graphics project. Glue’s animation showcases the dynamic features of their SaaS product, enabling businesses to create uniquely personalised videos for their customers.

Motion Graphics, 2D Animation, Voice Over, Dynamic Video Personalisation, Adobe After Effects

Technical & Processes Used

  • Motion Graphics: Crafting colorful and engaging animations to explain complex processes.
  • 2D Animation: Creating friendly and upbeat characters to represent different customer personas.
  • Voice Over: Recording a professional narration to guide viewers through the features and benefits.
  • Dynamic Video Personalisation: Demonstrating how video content updates based on viewer data.
  • Adobe After Effects: Integrating all elements for a seamless and cohesive video.

Colourful And Playful Explainer Video

SectorE-commerce, SaaS
ServiceMotion Graphics Explainer Video for Marketing Campaigns
SolutionHigh-quality motion graphics explainer video with colorful and engaging animations to explain the software’s benefits

Main Elements

2D Animation
Motion Graphics
Voice Over
Adobe After Effects

Main Objective

Glue’s explainer video animation showcases the dynamic features of their SaaS product, enabling businesses to create uniquely personalised videos for their customers.



The SaaS company aimed to produce an educational and visually engaging motion graphics video that explained how their platform enables personalised video marketing. The video needed to highlight key features such as dynamic video updates based on viewer data and CRM integration.



The main challenge was to clearly demonstrate the dynamic personalisation capabilities of the clients software product within a concise and engaging explainer video. Ensuring that the animations were friendly and approachable while effectively conveying complex information was crucial.


Solution Delivered

Our team at Glue utilised advanced motion graphics techniques to create a visually compelling explainer video. By integrating dynamic animations, engaging characters, and clear narration, we effectively communicated the benefits and features of the SaaS product.


How We Helped

Glue provided a comprehensive solution that met the clients objectives. Through meticulous animation and professional voice-over narration, we delivered a high-quality motion graphics explainer video that was well-received by the client and their audience.

Why Choose Us?

If you’re looking to create an impactful motion graphics explainer videos for your company, contact us today. We specialise in delivering high-quality animations that effectively communicate your message and engage your audience.

Similar Projects

Alltech Animated Video

Airspan Product Video

UCD Promo Video

breastfeeding-advert-human-milk-ad-film-promotional #humanmilk #breastfeedingadvert

Need an explainer video for your SaaS product?

For a collaborative partner in creating videos that showcase the impact of your product, get in touch with Glue.